14 March 2025

Aethos Mallorca: Modern sophistication in the wake of Mallorcan tradition and design

Culture
Design
Culture
Design

Set against Mallorca’s coastal landscape, Aethos Mallorca, opening in June 2025, promises to be a vibrant new addition to Aethos portfolio, a unique destination inspired by the island's rich natural beauty and cultural heritage.

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Designed by Ballesteros Drusetta Studio, the hotel seamlessly combines the barefoot charm of Mediterranean living with a sleek, modern aesthetic. At the heart of this creative vision is the inspiring mother-daughter duo behind the project: “we have an amazing relationship and dynamic,” shares Maru Drusetta, interior designer. Their collaborative approach harmoniously weaves tradition with modernity, honoring Mallorca’s heritage while giving to the hotel a fresh, contemporary flair.

Mallorca’s Landscape Inspires the Latest Addition to the Aethos Portfolio

The design of Aethos Mallorca draws inspiration from the island’s beaches, clear waters, and typical olive groves. The interiors feature soft, sun-bleached tones and rich, earthy textures, creating a warm yet contemporary ambiance that frames panoramic views of the Mediterranean Sea and surrounding landscapes.

The hotel’s rooms and shared spaces are designed to foster a connection with nature, in line with the brand's other destinations. “Aethos is a blend of a hotel and a residence,” says the designer. “It has the welcoming touch of hospitality combined with the coziness of a home you never want to leave. It feels fresh and understated at the same time.”

The designers worked closely with Benjamin Habbel and Jeff Coe, co-founders of Limestone Capital and Aethos, to align on the vision for the property. “From our first meeting, the collaboration felt seamless. We worked hard to define the atmosphere we wanted at Aethos Mallorca, and I believe we achieved it. The hotel is a holistic experience—every corner has its own unique charm,” she reflects.

Traditional Mallorcan elements are thoughtfully integrated with modern design. Local stone and handcrafted wood are paired with clean lines and minimalist forms to balance authenticity and elegance. “The natural stone used on the facades was a significant feature—it required careful attention, but we applied a traditional Mallorcan technique,” she explains. Even the balcony shutters reinterpret the design of traditional Mallorcan rural estates, known as “possessions.”

Beyond aesthetics, the project emphasizes support for local industries and artisans. From woodwork by local carpenters to fabrics sourced from traditional brands, the hotel highlights Mallorcan craftsmanship. “We’re proud to support the new generation of creators,” she adds. “Many decorative pieces in the rooms are made by emerging Spanish artists.” Sustainability also played a key role, with materials selected to minimize environmental impact, such as bespoke tiles for the balconies and rooftop and natural clay finishes in the restaurant.

The color palette is drawn directly from the island’s natural environment—olive green reflects the trees, pink mirrors almond blossoms, and burgundy echoes Mallorcan wines. “Our goal was to bring the essence of Mallorca inside, so when you close the curtains, you still feel connected to the island, and when you open them, you see it in all its beauty,” she notes.

"The combination of experience and youth is the key to our work. Being a mother-daughter team feels like a gift, and we work entirely for each other and as a team".

Aesthetic and Functionality: A Seamless Bond That Preserves Tradition

Functionality is as essential as aesthetics in the design of Aethos Mallorca. “After designing various hotels, we always approach these two elements together. We can’t create anything that isn’t functional. Our goal is always to make our clients’ lives easier, not more complicated,” the designers explain. The hotel’s design strikes a harmonious balance between inviting comfort and practicality, ensuring a seamless and enjoyable guest experience.

Again a strong connection between the hotel and its natural surroundings is a key focus. “We live here, and we deeply respect the landscape—not just the environment but also the aesthetic and Mallorcan traditions,” they share. Their vision is to craft a retreat for guests, where every detail contributes to a peaceful, sophisticated atmosphere.

Aethos Mallorca is not merely a hotel—it’s an experience. “We poured our hearts into this project,” the duo reflects. As guests step inside, they’ll find themselves in a space where tradition intertwines with modernity, and where every detail celebrates the beauty and heritage of Mallorca.

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